Hi All ,
Thanks for supporting my article ” selling online ” that i had posted previously .I did see that some of you guys even posted the link in your blogs. Thanks a lot for liking.
In continuation to “Selling Online” this time , i have created another category in my blog where I have decided to post a few tips for marketing and the following is my first tip
Online selling is more of marketing and attracting traffic into our sites /shops etc.The logic here is more the traffic i,e more users see your site more are the chances for your items to sell
The next question is how to generate more traffic ?
There are quite a few ways
1. Tags and keywords
2. Advertise in other sites /blogs
3. Post links in Social media like twitter ,facebook ,you tube etc
6. Posting in sites like stumbleupon,digg, reddit,votehandmade etc
The main focus of this blog is about tags and key words Also known as SEO -Search engine optimisation
In layman’s words , SEO means to write the item description using words that have a high probabilty to entered by users while they search for things in google
The tags also enable to the search engine to crawl to your site .
In most of the online shops provided by sites like etsy ,Artfire ,zibbet etc have a field provided to enter the keyword tags .These tags are those phrases that are likely to be entered while searching in google .
Try this out:
For example try entering ” handmade ” in the google search bar and see what other words are suggested to you by the engine
Enter these phrases into your tag section and you can notice that your site recieves a better traffic than before
The most common tags I use for handmade jewelry are:
-jewelry makingjewelry making ideas
-buy handmade online
Tags for handmade greeting cards –
-handmade greeting cards
-card making ideas
-card making designs
The tags given above are only a few basic ones , you can add more to this ..
Hope this information helps – happy marketing!!